soho: a cosmopolitan concept for bathrooms with an edge

The soho collection from JEE-O is now complete. In addition to the freestanding shower, the collection now includes a bath mixer and a wall faucet. The soho trio have a sturdy, stark form, and the black hammer coating gives the robust designs the right look. Industrial and pure, soho is a statement. These black beauties create a singular experience in the bathroom with design that delights the senses.

SoHo is a vibrant neighborhood in cosmopolitan New York. It is a dynamic melting pot of cultures and styles, and home to countless industrial loft apartments, many of which are austere and stark in their design. The soho collection from JEE-O is characterized by the same simplicity. Less is more. All unnecessary clutter has been removed from the rock-solid shower. The robust coating asks to be touched, and is fully in keeping with the sturdy design. The mixer handle stands out, and is operated intuitively in the same way as a joystick. The handle's tactile rubber coating also looks and feels sensational. With or without the handshower option, this eye-catching shower is suitable for use both indoors and out. In combination with the 365 all weather frost free option, the soho shower can be used outdoors all year round. The shower won a Red Dot Award for product design earlier this year.

Bold faucets

Like the shower, the soho bath mixer and wall faucet are made from stainless steel, and are finished with a dark hammer coating. The freestanding bath mixer is designed to be mounted on the floor next to the bathtub, and is operated by a single lever mixer. The high spout has a similar design to the showerhead, and the projecting single lever mixer is used as handle. The bath mixer has a separate handshower with an understated, slender head. A stark two-hole wall faucet completes the soho collection. The characteristic handle with its single-lever action is located to the right of the wall faucet. The flow and temperature of the water can be adjusted in a single fluid movement, thanks to the one-move cartridge in the faucet mechanism. It is advanced technology of this kind that sets JEE-O apart at a national and international level.

Black and white

The black soho collection is particularly well-suited for use in combination with white sanitary fixtures. The combination of black and white is a classic one that always looks contemporary. Take, for instance, the Angela bathtub with extra thick edges, and the Mango basin with its fluid design. They complement perfectly the industrial, robust look of the soho collection. Angela and Mango are made from DADOquartz, an innovative composite material consisting of resin and quartz. The material is silky smooth to the touch, and maintains the temperature of the bathwater for longer. It is resistant to stains, scratches and bacterial growth, and is colorfast.

Grand & Johnson

JEE-O has developed the soho collection in collaboration with the Amsterdam-based design studio Grand & Johnson. Between them, Bertel Grote and Jeroom Jansen have over 20 years’ experience in creating high-end interiors in many countries, including the Netherlands. JEE-O and Grand & Johnson: creative cosmopolitans working together to shape maximum minimalism.

Recommended retail prices: Soho collection available on request, Angela bathtub €4,779.50, Mango basin €1,512.50.


For more information, visit www.jee-o.com.

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About JEE-O

Robuust en krachtig design en altijd onderscheidend in eenvoud: dat is wat de badkamer concepten van JEE-O typeren. Producten met rust en ruimte voor lichaam en geest, altijd in een sfeer van functionele luxe. JEE-O is verfrissend en ambitieus, exclusief en extravert, stoer en gedurfd. Om de mooiste producten te ontwerpen werkt JEE-O samen met designers van over de hele wereld. Het vertrekpunt van een nieuwe collectie is een vrijstaande douche waarbij design voorop staat. Hierna wordt de functionaliteit toegevoegd. Door deze werkwijze ontstaan unieke designs die samen een complete collectie vormen om een bijzonder badkamerconcept te creëren.

Het creatieve brein achter JEE-O is Lammert Moerman. Zijn droom is om levensgenieters wereldwijd kennis te laten maken met het ultieme JEE-O gevoel en hen de beleving van douchen en baden in eindeloze sferen te laten ontdekken. Sinds de oprichting van het bedrijf in 2004 is JEE-O uitgegroeid tot internationale speler en inmiddels zijn de producten wereldwijd te verkrijgen. In de collectievind je meerdere series en stijlen met douches, kranen, baden, waskommen, toiletten en accessoires. Douches en kranen zijn gemaakt van hoogwaardig rvs, de baden en waskommen van het mooie materiaal DADOquartz.

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